Cheryl offers a value proposition bursting with skills, talent, and educational and professional development history which yields progress. General Management Strengths include:

Strategic  Planning & Implementation Innovation Management Marketing & Branding Business Development Customer Service Transformation Management Consulting Small Business/Entrepreneur Mapping

International Business Executive Engagement Turnaround/Crisis Management CEO Turnarounds Large Staff Leadership & Management Negotiations & Deal Making Partner Relations & Analytics

	Marketing Consultant CHALLENGE: Create a business innovation plan for attracting first time attendees and sponsors. Learn more about this business platform…
	Director – Branding Renaissance CHALLENGE: Build new customer-centric brand experience strategy post-911 and pre-bankruptcy process across the customer’s onboard travel ribbon. Brand transformation details…
	Director – Customer Satisfaction CHALLENGE: Turnaround downward service spiral of 20,000+ Delta Air Lines flight attendants versus competitors to stop customer defection and potential lower revenue impact as part of the overall brand.. More on this leadership turnaround…
	Strategist – Store of the Future CHALLENGE: Identify a grocery channel solution for utilization of $8 billion in industry merchandising resources to compete with the logistics strength of the mass merchandising channel. Learn more about the solution Cheryl led…
	Marketing & Business Development Strategist CHALLENGE: Turnaround marketing, business development, and logistics capability of McLane, the largest U.S. convenience store channel distributor, acquired by Wal-Mart to supply grocery selections for the Wal-Mart Supercenter beta store format -- mass and grocery products. Learn how CEO transformation created…